Great shop! The staff are the best, I know a lot of them by name now because I shop there often. They're all kind but more importantly overall great people, and even the toughest of hearts have their soft spots, especially Alma.
It's very well stocked all the time and the prices are honestly on par with every other Maxi in Belgrade.
The upper management of the company is shitty from what I hear but that has nothing to do with individual shops.
Everyone needs a nice local shop, that also feels sort of like a community. This is that shop for many people in the area.